Helping families survive lockdown.
I worked with the Geronimo team to deliver the Family Project. The deadline was tight. A project that would typically need months to create only had two weeks to go live. The brand development needed to be created overnight and the website home page was created on the following day. The website was built so it automatically back-translated into five other languages to make it accessible to as many families in NSW as possible. The site showcases new material every day (videos and downloadable content), which meant a steady stream of activity sheets and social media posts had to be created daily. Good thing I like executing as much as I like concepting.
